- Dibakar Pal, M.Phil
- Department of Business Management, University of Calcutta, India.
- SSAR Journal of Economic and Business Management (SSARJEBM) ISSN: XXXX-XXXX (Online)
- PP. 01-04
- DOI: 10.5281/zenodo.14878306
Abstract: Generally, beauty attracts the enchanted heart everywhere in every age. The paradox is that a beautiful girl may fall in love with an ugly boy. Similarly, a beautiful hero may marry an ugly girl. The girl may be proud. She may enjoy envy of others. The main problem lies when the beautiful lover leaves the ugly lover. So an ugly girl seldom agrees to marry a beautiful guy thinking future consequence. She considers it as the whims of the rich or bohemian hearts. She is afraid of being the victim of use and throw policy. She will have to bear brutal laughter of her rivals in case of desertion.
Keywords: Attraction, Interest, Liking, Desire, Want, Feeling, Force.